Promoting Energy Awareness

Exelon | ecocred

iOS Application

natalya-letunova-275086-unsplash.jpg

challenge

How might we enable customers to better measure, manage and minimize their individual carbon footprint?

 

What We Did

  • Ideation workshop and collaborative concepting
  • User research and persona development
  • Storyboards, wireframes and visual design
  • Game mechanics definition
  • Prototype testing with target users
  • Content strategy
  • Build and launch iOS application

 

Sketchbook Walkthrough

Sketchbook Walkthrough

 

Ideation Mapping

Wireframes

Lots and Lots of Wireframes

 

User Scenario

Visual Design

Visual Design

 

password: ecocred123

Outcome

Teaming-up with Exelon subject-matter experts we invented a mobile app that incentivizes sustainable behavior. EcoCRED is now in the Apple Store and receiving positive reviews.

Promo Video (password:ecocred123)

Check out the app in the App Store.